The advert itself is a standing out colorful advert which can grab the attention of the viewer quite easily. Its quite hard to see what the bands genre is, as there is no sign of any rock or RNB within the advert. Also it doesn't show any sign of where the CD can be brought.
It does clearly state that it is a good CD as it states that it was 'The Mercury prize nominated album' and 'The band of the summer' said by the observer.
You can clearly see who the band are as they are in the middle of the page standing out so you know exactly who the band our and how they look.
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